#GivingTuesday Asks Us to Open Wallets for More Than Shopping

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GT-Web-Banner250x250-redJust as “Black Friday” branded itself into the collective consciousness, #GivingTuesday is on a pace to do the same for single-day charitable giving. Already the event has doubled in size over last year, with more than 5,000 nonprofits, corporations, and community groups signed up as #GivingTuesday partners.

In just two weeks, on Tuesday, Dec. 3, millions of dollars are expected to flow into the coffers of nonprofits, mostly through online donations. Some of the Bay Area nonprofits participating this year include the Bill Wilson Center, Samaritan House, both the Habitat for Humanity San Francisco and East Bay/Silicon Valley chapters, the Oakland Youth Chorus, and Loaves and Fishes, among others. [Read more…]

Here Comes “Giving Tuesday,” a Day of Charity to Follow Buying Frenzy

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It was, perhaps, inevitable that someone would follow up Thanksgiving weekend’s “Black Friday,” “Small Business Saturday,” and “Cyber Monday,” with a day devoted to charity. This year someone has, with “Giving Tuesday.” The first one takes place tomorrow, Nov. 27.

Giving Tuesday is the brainchild of the 92nd Street Y in New York City, which was joined in the effort by the United Nations Foundation, along with numerous corporations and nonprofits. The idea is a simple one: “find a way for your family, your community, your company or your organization to come together to give something more.” Part two of the idea is to then share with others how you are giving back to the community.

More than 2,000 nonprofits around the country signed up as Giving Tuesday parters, including hundreds in the state of California. Some are planning special events to mark the day, and many are kicking off fundraising campaigns for projects. A number of businesses are agreeing to increase giving, or match donations, made on the day.

What do you think about Giving Tuesday as a new holiday tradition? Tell us in the poll!

Will you participate in Giving Tuesday?

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